Johnnie Walker Platinum sits between gold and blue in Walker's extensive range of blends, carrying an impressive 18 year old age statement. This has since been rebranded as Johnnie Walker 18 Year Old Whisky. Enjoying their position as the worldâs top-selling whisky label has afforded the blenders at Johnnie Walker access to a wide range of single malts from which to shape their signature releases. In days gone by, master distillers would create âprivate blendsâ out of their more premium spirits. This is how todayâs Johnnie Walker Platinum Label is intended to be viewed and marketed. The packaging and presentation does this justice as the bottle stands apart from others on any display shelf, perhaps only taking an aesthetic second chair to the top-tier Blue Label. This is certainly appropriate given their respective positions in the overall lineup, with Blue Label commanding a suggested retail price nearly double that of the somewhat premium-priced Platinum Label.