Endurance. Long-lasting. Stick. We practically threw every word that means stamina into this thingâs name, because it works. It provides odor protection all day long, and beyond. Even if you lit yourself on fire and stood in the blast radius of a nuclear bomb, this stuff would not stop working! The Red Zone is a bleak, maze-like environment where lasers fire in random directions, and the sky is always filled with lightning. Odor never dares enter the Red Zone. The Old Spice man, on the other hand, flourishes in the Red Zone, throwing touchdowns, doing recon, and saving females from danger, all while smelling great.